For two years I was exhausted. Not the kind of tired you fix with an early night — the deep, relentless exhaustion that follows you through every meeting, every conversation, every morning alarm.

I was sleeping seven, sometimes eight hours a night. On paper that’s enough. In practice I’d wake up feeling like I hadn’t slept at all. I’d drag myself through the day on coffee, crash hard at night, and repeat the cycle. I thought this was just how life felt as an adult.

I tried everything the internet told me to. No screens before bed. Chamomile tea. Melatonin from the drugstore. Sleep meditation apps. White noise. I bought blackout curtains that turned out to let in more light than they blocked. I downloaded three different sleep tracking apps that all gave me different scores and left me more confused than before.

Nothing worked. Or more accurately — nothing worked consistently enough to matter.

The Moment Everything Changed

I stumbled across a research paper about magnesium deficiency and sleep architecture. Not a blog post. An actual peer-reviewed study. It described exactly what I was experiencing — good sleep duration, poor sleep quality, frequent night waking — and pointed to magnesium as a key missing variable.

I ordered magnesium glycinate. Not the magnesium oxide I’d tried years before that did nothing. Specifically glycinate. Within ten days I noticed a difference. Within three weeks my Oura Ring — which I’d bought out of desperation to understand my own data — was showing measurable improvements in deep sleep.

That was the beginning. Not of better sleep — though that came too — but of a different relationship with information. I stopped trusting headlines and started reading studies. I stopped buying whatever had the best Amazon reviews and started understanding why one form of magnesium worked and another didn’t. I started digging.

Why This Site Exists

I built lookwhatidig.com because I couldn’t find the resource I needed when I was struggling. Everything online was either too generic — “try melatonin and put your phone down” — or too extreme — elaborate biohacking protocols designed for elite athletes with unlimited budgets.

What I needed was someone who had actually tested things, read the research, made the mistakes, and could tell me clearly: this works, this doesn’t, here’s why, here’s what to buy first.

That’s what this site is. I research obsessively so you don’t have to. Every article I publish starts with the same question: what does the evidence actually say? Every product I recommend is one I’d spend my own money on. And every product I tell you to skip is one that disappointed me first.

What I Cover

Sleep is the foundation — it’s where I started and it remains the core of this site. But good sleep doesn’t exist in isolation. It connects to everything: how you perform at work, how you recover from exercise, how you handle stress, how clearly you think.

So while sleep is the starting point, this site has grown to cover the full picture of human performance:

• Sleep — trackers, supplements, mattresses, apps, and everything that affects how deeply you rest
• Productivity — tools, apps, and systems that help you do more with the energy you’ve recovered
• Biohacking — supplements, wearables, and evidence-based interventions for people who want to optimize every system

How I Make Money

I want to be completely transparent about this because I think most affiliate sites aren’t.

When you click a link on this site and make a purchase, I may earn a small commission from the retailer. This comes at no extra cost to you — the price is identical whether you click my link or go directly to the site.

Those commissions are what keep this site running. They pay for my time researching, writing, and testing. Without them this site wouldn’t exist.

What they don’t do is influence what I recommend. I’ve turned down sponsorship offers from supplement brands whose products I don’t believe in. I’ve written negative reviews of products I genuinely disliked even when those products had affiliate programs I could have profited from. My reputation with you is worth more than any single commission.

Every product I recommend is something I’d tell a friend about. That’s the standard I hold myself to.

Get in Touch

If you have a question about a product, a recommendation request, or just want to share what’s worked for you — I read every message.

You can reach me via the contact page. I’ll always reply.

And if you haven’t already, grab the free Sleep Optimization Checklist below — 27 science-backed things you can implement tonight, most of them free.